Performance Coach | Speaker | Author

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Why Me?

From an early age, I’ve always been keen, or should I say, crazy about sports and what drives people to succeed. 

On leaving school in London, I had this fire in my belly to go off and make something of myself. Something others including my headmaster didn’t think I was capable of.

I didn’t know what it was, I just wanted to do something that was exciting that involved people.

That led me into a long and varied career in international commerce, as a broker, negotiating large oil shipments across the globe.

It was incredibly exciting and alluring. I loved dealing with people from all over the world with different cultures and ideals.

At the age of 22,  I co-founded a boutique brokerage in London.

I was fortunate enough to become a trusted advisor and thinking partner for some of the world’s leading companies, negotiating contracts on their behalf, eventually became one of the top brokers in my field, in the world. 

It wasn’t without its challenges and it wasn’t always plain sailing (pun intended).

Being available, on call and expected to perform 24 a day, 7 days a week, 365 days a year, is not for the feint hearted and it takes its toll on all of us at some point. 

I know because I’ve lived it. I’ve experienced the highs, the very lows.

A series of events including a life changing spinal injury, losing my thirty year career, home and everything I had worked for pushed me to the limit, but somehow managed to get up and keep going.

Now, my focus is on helping individuals, teams and organisations to build better performing teams and leaders, that are able to achieve those bigger goals, without burning themselves out in the process.

From a business standpoint, I have resided and worked in both the UK and the US, I’ve travelled extensively worldwide, and collaborated with companies across the globe. This experience has equipped me with a profound understanding of the significance of cultural nuances in effective communication, spanning from junior levels to C suite.

I’ve written about improving individual and team performance, self-leadership and  performance psychology for Surrey Golf magazine and Inside Golf, Australia’s most read golf magazine.

In my talks and presentations, I share insights, real life stories of success and failure, along with psychology based science to inspire and challenge your thinking and give you the tools and strategies to overcome the obstacles and challenges, to perform at a higher level.

In brief:

  • Passion for Sports: From a young age, developed a love for sports, instilling a deep understanding of dedication, commitment, and teamwork.
  • 30+ Years of Industry Experience: Over three decades in the high-stakes shipping and oil industry, gaining extensive expertise and resilience.
  • Entrepreneurial Spirit: At the age of 22, co-founded a boutique brokerage firm in London, demonstrating early business acumen and leadership.
  • Resilience Under Pressure: Faced and overcame a severe work-induced panic attack in my early 30s, learning the importance of mental health and work-life balance.
  • Trusted Advisor to Industry Leaders: Served as a trusted advisor and broker to many of the world’s leading oil companies and traders, including the top two global traders, honing skills in resilience, commitment, and success.
  • Leadership Expertise: Partnered with Dr. John C. Maxwell, the world’s foremost authority on leadership, to deepen my understanding of effective leadership strategies.
  • Emotional Intelligence & Leadership: Studied leadership through the lens of emotional intelligence, emphasising the importance of empathy and self-awareness in guiding teams.
  • Nutrition & Well-being: Earned a diploma in nutrition to better understand the critical role of diet in overall health and performance.
  • Performance Psychology: Delved into performance psychology to explore the intricacies of the human mind and how it impacts success and productivity.
  • Global Perspective: Extensive experience working with people and companies worldwide, gaining a profound appreciation for diverse cultures and the importance of cultural sensitivity in business. 

PERFORMANCE
DRIVES RESULTS

EMAIL: james@jamesbargeron.com

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